ABOUT ESTATE LIVING
Estate Living is a niche multi-media platform which communicates the value of residential community living in South Africa to a domestic and foreign market.
Estate Living is a niche multi-media platform which communicates the value of residential community living in South Africa to a domestic and foreign market. Launched in 2012 the platform and its people offer in-depth unbiased insight into this continuously expanding sector. Having identified the various touch-points that the market engages with and the way in which this market consumes information, the Estate Living platform has been developed to include a network of these touch-points, inclusive of printed materials, digital publications, online communication, a resource website and development portal, a referral business and the affiliate network. Each division serves to drive comprehensive information, generate sales and opportunities, and bring the community together as a collective.
Estate Living is a superior instrument to utilise in formulating a compelling message and ongoing awareness for businesses targeting this sector, due to our sales driven, solution-based mindset and industry experience. Subscribed to by the key industry stakeholders and residents from community developments,the promotion of developments, products or services is done in a manner which is reflective of the community and within its specific relevant environment. All communication is direct, targeted and specific to market interest, with no wastage.
Estate Living is the official go-to resource for ‘anything you need to know about estate living under one roof’, backed by years of credibility, and serves as the official voice for the industry.
Estate Living Magazine and E’Mag
Readership: First time buyers, residence, homeowners, investors and estate management.
Distribution: Subscription to and distribution directly to residence, homeowners and management of residential estates and developments.
Estate Living printed Magazine is distributed into 80 Estates across South Africa, bi monthly. This coffee-table styled glossy magazine offers in-depth reviews of some of the most beautiful property in the country, coupled with relevant and engaging content on all aspects of estate life. Supporting the printed publications is the Estate Living E’mag. Subscribed to by estate management on behalf of their community, the E’mag, along with other relevant estate living communication, is shared with the community via the estates internal communication portal, the E’mag is distributed monthly to 400 estates nationally. The E’mag interactive nature supports an immediate call to action.
Estate Living Industry Journals
Residential Estate Industry Journal
Readership: Estate Management, Property Developers, Directors and Trustees of residential communities
Distribution: Subscription to and distribution directly to estate management and procurement departments.
The official annual, Associataion of Residential Communities ( ARC ) reference guide to best practice, policy and procedure, relevant and significant to the residential estate community. The Journal serves as a tangible resource to educated and experience-driven industry knowledge.
The Developer Journal
Readership: Property Developers – Commercial, Retail, Residential, Hotel and Mixed use. Landowners, Property Groups
Distribution: Subscription to and distribution directly to property developers, procurement departments.
The Developer Journal is a bi monthly glossy Journal distributed to property developers, with a focus on property development in South Africa. The Journal is a guide to best practice and follows the development cycle, where industry specialists provide expertise for each part of the development process. In the Developer Journal, property developers come together to collaborate, share expertise, find innovation and inspiration for residential and mixed-use development properties.
Estate Living Sales Partnerships
Estate Living Sales Partnerships ensure the development of strong relationships and quality service for our property buyers, sellers and rentals.These key agents and property developers, provide the main access point for sales and information within a specific development. Our partnerships within each community ensures that Estate Living always has a ‘finger on the pulse’ of community living. Queries are dealt with quickly and effectively by a specialist to the area, and the overall residential estate market.
Our Sales Partners profiles are specifically linked to the developments within their area of expertise. Relevant property listings are made available through these profiles and are searchable by client preference. All estates and our partners are marketed through Estate Living’s content and shared across all channels to an eager and receptive market.
Estate Living Affiliate Network
Estate Living partners with industry experts to provide information, products and services to the stakeholds of mixed use developments.These partnerships, or Affiliate network, allows Estate Living to share expertise through content, driving market engagement between Affiliate and the industry stakeholders. Affiliates now have the opportunity to capitalise on their expertise through Estate Living relationships. Building contacts and relationships with key industry stakeholders, estate management and property developers, for long-term sales contracts. An Affiliate profiles builds crediablity through published case studies and service offerings which are linked to development profiles for ease of reference and a direct association with each environment. Links, SEO and shared expertise showcase the Estate Living Affiliate Network as preferred suppliers to the industry.